Shout out to Ross Nover of The System for helping me out with that absolutely insane design brief. Design is a funny kind of business. Most problems boil down to mismatched expectations. Designers expect their clients to be reasonable. Clients expect designers to be fucking magical. I understand that people hire designers because they don’t know shit about design. I think that if designers are proactive and spend some time to educate their clients, a lot of these insane requests can be avoided. But sometimes you get a client who depends on their kid for color choices and it all goes to shit.
For more insane, yet true, client horror stories check out Clients From Hell. It should be required reading for all designers, illustrators, freelancers, et al.
KANE: Finally! Time to get some work done. Let's open this brief and see what we're dealing with, here.
DESIGN BRIEF: The design should depict an exponential growth curve to show our level of success. But it shouldn't be too exponential or nobody will give us money. So it should have some straight, horizontal lines. Oh, and no purple. My son hates purple.
No dialog. Kane looks perplexed.
KANE: Never seen those words in that particular order before. Gonna need coffee for this to make sense.